To attract more subscribers, Netflix has cut subscription prices in more than 30 countries.
There have been price reductions in Asia, Europe, Latin America, sub-Saharan Africa, and the Middle East.
Netflix faces increased competition and losses as rising living costs push households to tighten their belts and review their streaming service choices.
Members have never had more choices when it comes to entertainment,” a company spokesperson told the BBC.
Countries where subscription charges have been lowered, include Malaysia, Indonesia, Thailand, the Philippines, Croatia, Venezuela, Kenya and Iran.
Some customers could see their subscription charges cut in half depending on the price plan.
The UK and US aren’t on the list of countries where prices have been cut.
“We’re always exploring ways to improve our members’ experience. We can confirm that we are updating the pricing of our plans in certain countries,” a Netflix spokesperson said.
Netflix, which operates in over 190 countries, faces increased competition from competitors, including Disney, Amazon and HBO.
Last year, the company cut hundreds of jobs. It launched a less expensive streaming option with adverts as it sought to increase its market share in the increasingly competitive streaming market.
In January, Netflix co-chief executive Greg Peters revealed how he planned to attract more subscribers.
“We want to make that spectrum even wider as we seek to serve more members around the world and trying to deliver appropriate value at those different price points,” Mr Peters said.
In addition, the company is cracking down on people who share their subscriptions.
Earlier this month, Netflix introduced limits on password sharing in more countries. Customers who wish to share their subscription with friends and family who don’t live with them must pay an extra fee.
Last summer Netflix reported a loss of almost a million subscribers between April and June.
However, in January, the company reported subscriber numbers had jumped at the end of 2022.